Concept, Storytelling, Expérience & Services, Art and accessories, Visual identity, Products & uniforms, Hospitality equipment, Social Media Strategy
L’ARBOISIE, THE FAMILY CHALET BY ESSENCE
At the foot of Mount d’Arbois, offering a magnificent view over Megève and the Aravis Range, l’Arboisie plunges us into an atmosphere of a large family home right from the front door.
We pulled out of the cupboard the old ski-pass, ski classes pins, embroidered badges, and tourist brochures to inspire an authentic and comforting identity.
The hospitality products, the candles, the communication materials, have all been designed focusing on simplicity and functionality, in the service of design.
To keep the hotel lobby lively, we have set up a meeting point, a place to live and taste. Like a Savoyard delicatessen, the Cellier offers products directly from local producers: custom-cut charcuterie and cheeses, wine by the glass, freshly prepared snacks.
The restaurant Chez Jean was conceived as a generous, warm, family place with comforting dishes: pot au feu, macaroni gratin, apple pie. The mismatched tableware, the furniture and the kitchen accessories are a nod to the memories of our childhood.
In the rooms, we have set up aperitif hampers and board games, evoking long evenings by the fire or by candlelight, which we have imagined to bring significant wood and sandal fragrances.
Photos: Francis Amiand, Maud Chalard